Tag: native advertising

Digital publishers need multiple revenue streams to survive

Advertising has for long been the revenue stream upon which digital publishers have survived, with banner ads still the most common form of advertising today – but things are changing and fast.

by Tim August 16, 2016

Facebook battle against ad blockers is a sign of what’s to come

Facebook’s announcement on Tuesday that it had implemented a work around that will make sure its ads are shown to users even if they are using an ad blocking plugin is a sign that the battle over internet advertising and how websites generate money is heating up.

by Tim August 12, 2016