Valued at around three billion in 2020, the coffee industry shows no signs of slowing down; even a global pandemic couldn’t keep passionate patrons away from their favourite blends and specialty coffees as more of us than ever picked up a reusable coffee cup and ordered our favourite drink to go.
Now that we’re back into the swing of welcoming customers back to the high street, opening café doors and encouraging customers to take a seat while highly trained baristas do their thing, it’s never been more important for coffee shop owners to embrace technology and work even harder to ensure they become a firm favourite with locals and regulars.
Here we’ll explore some amazing ways you can brew success in your coffee shop with these technology must-haves.
Update your POS (point of sale)
When was the last time you had a point of sale payments update? Or are you still using a traditional pen and paper method to process orders to your baristas? Updating your POS system will instantly streamline your service, allowing staff to quickly select the items from the updated menu, on screen, whilst communicating this information to your baristas. In addition, all the data collected can be used later to determine which drinks are most popular, and which menu items may need a little work, giving you the information you need to increase sales. Using a POS machine also reduces the likelihood of mistakes and monetary errors. And if you have a seasonal menu, then you’ll be able to upload these changes within minutes.
Accept more payments with a merchant processor
Today, customers aren’t just paying with cash or debit cards. They’re using digital devices, including their smartphones and watches to pay for what they need as quickly as possible. By investing in an updated merchant processor, you’ll be able to accept a wide variety of payments, streamlining your customer service and getting through the morning and lunchtime rush as quickly as possible. The more efficient your coffee shop is, the more likely customers are to return, especially if they only have a limited time away from work.
Powerful Wi-Fi connections
The easier it is for your customers to get online, whilst in your coffee shop, the happier they’ll be. Ensuring your Wi-Fi connection is strong, secure and able to handle multiple devices is essential to keep customers coming back. The more reliable your Wi-Fi, the more you can expect remote workers to check their emails, do a little work on their laptops, scroll through social media and spend even more time and money within your premises.
Bonus: The more plug outlets and charging space you have available, the more customers can keep their devices charged, whilst enjoying your coffee.
Online ordering software
Investing in online ordering software means giving your coffee shop the chance to increase its revenue, give customers a chance to explore different options without time constraints, expand your customer base and even save your coffee shop money. The more accessible you make yourself to customers, the more your following and clientele will grow.
Final thoughts…
Are you ready to start brewing some success? Discover these technology updates for your coffee shop, today.