According to recent research in the USA, only around 19% of the population wears a smartwatch. In comparison, approximately 294 million of the country’s 329 million own a smartphone. It’s clear that smartwatch developers need to do more to market their devices to a greater number of people. Right now, they are mainly associated with their ability to track fitness activities. If the wearable devices integrated slots in the same way smartphones did, there is a chance that they could enjoy greater success.
Slots went hand in hand with the rise of the smartphone
There is a strong correlation between the rise of online casinos and smartphones, suggesting that the success of both industries was intertwined. Slots are by far the most popular casino games, and these are the titles that have translated to the smaller screens of smartphone devices most compatibly, enabling gamers to play on the go and at any time of their convenience.
When examining the most popular slots online from Betfair like Fishin’ Frenzy: The Big Catch and Rich Wilde and the Book of Dead, for example, the titles were clearly designed with the mobile player in mind in numerous ways. For instance, unlike video games accessible from mobile stores such as the Apple Store and Android Play Store, slot games require relatively low internet speeds and don’t rely upon major downloads/uploads to function. In addition, the quality of the graphics within the gameplay isn’t compromised when played on a smaller screen and neither is the simplicity of the gameplay itself, as the phone’s keypad or touch screen suffices in place of a desktop keyboard. In other words, playing slot games from a mobile device doesn’t mean compromising on the immersive experience had when playing on a desktop device.
With slot games having played such a major part in the success of the mobile industry, which Counterpoint Research states is currently dominated by Apple, and the reason why it’s worth around $100 billion in 2021, it’s strange that developers haven’t used them to boost the fortunes of smartwatches. The problem could be the fact that players have grown to love playing them on mobile and may not want to switch to an even smaller screen to enjoy the reel spinners.
Smartwatches aren’t renowned for gaming
Up to now, smartwatch developers seem to be in a battle with one another to see who can make the most advanced fitness offering. The latest devices from Apple and Garmin now come with heart rate monitors, blood oxygen sensors, ECG readers, and much more. Tapping into the booming fitness industry has been a wise move, as the sector is currently valued at approximately $100 billion, according to statistics from Run Repeat. It’s continuing to grow as well, meaning that more people will be looking for fitness wearables in the future.
However, there is still a large portion of the market that isn’t interested in fitness. Indeed, figures show that people around the world are more likely to install a game on their smartphone than a fitness app. This highlights how more should be done to bring gaming to smartwatches so that developers can allure another key demographic.
Integration could be the key
It’s fair to say that games look better and are more immersive on smartphones than they could ever be on the smaller screens of smartwatches. Therefore, if smartwatch developers are to take advantage of gaming, they may need to try a different tact. Instead of offering smartwatches as an alternative gaming device, they could be integrated with existing ones. They could be used to perform other functions within games, such as acting as portable radios that players in collaborative shooter games could use to interact with one another, for example.
It feels like smartwatches could do with a boost, and it’s hard to ignore the effect that slots had on smartphones. However, the reel-spinning games are unlikely to look as good on the smaller screen. If developers can work out a way to integrate smartwatches so they can be used alongside smartphones in games, they could attract more users.
Photograph by Jon Chan